Application of Hofstede’s Cultural Dimension Theory – Indulgence Vs. Restraint (IND)
Hofstede’s theory was developed by Geert Hofstede and is the framework for cross-cultural communication. His theory explains the consequences of a country’s culture and it values of the people.
By evaluating the indulgence vs. restraint dimension of Hofstede’s cultural dimension theory, we can assess how this dimension is defined in a country. Hofstede describes this dimension as a measure of happiness and whether or not pleasures are being satisfied. The term indulgence in this theory can be further identified as how a particular country may experience enjoyment and have fun. Restraint can be defined as how a country might control their gratification of basic needs and may strictly restrict their social norms.
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Application of Hofstede's Theory